ON-HOLD
MARKETING ADVANTAGES
At POHP, LLC, our mission is to
provide our clients with a professional image utilizing on-hold
messaging to increase their profits. Our industry leading on-hold
programs can truly set your company apart from the competition.
From
the moment a telephone conversation is initiated and placed On-Hold,
your customers and potential customers are making value judgments
about doing business with your company. POHP, LLC can help your company
become more profitable by reducing caller hang-ups, answering
frequently asked questions, and by educating callers about the nature
of your business. Remember, perception is reality. Ask yourself what
kind of image it is that you want your company to project? The image
that your company has diligently strived for can be captured and
projected in one of our professional on-hold programs.
Here
are some amazing telephone on-hold statistics: Executives spend 15
minutes a day On-Hold according to USA Today. That is 68 hours
a year or eight and half business work days spent On-Hold over the
average year! Maxi Market reports that 88% of callers placed on
hold prefer on-hold messages to other hold options and 18-20%
make a purchase based on an on-hold offer! A typical incoming phone
call is placed on-hold for an industry average 42 seconds. To your
company, that time can be very profitable. Why not use this time to
educate callers about new products or services that your company
provides...ones that the average caller might not know about?
POHP, LLC incorporates
state-of-the-art DIGITAL messaging equipment for optimal sound quality
along with professionally written scripts and background musical
arrangements that will tastefully represent your company's unique
style and image to the world. At POHP, LLC, we'll partner with you to
create a professional "mental imagery" tailored to your business. That
means added sales and increased profits for you!
According to a recent telephony survey, approximately 70% of all
business phone calls are placed On-Hold. 50% of those callers
routinely wait on-hold for over one minute -- 60% of those callers
Hang up-- and a whopping 34% of those who hang up will NEVER call
back!
At
Profits On-Hold Productions, LLC, we also partner with your marketing
department designing your on-hold program to be an extension of your
company's overall marketing plan. You should keep your advertising
consistent by utilizing your company's current broadcast advertising
campaign, as well as your mission statement, slogan, and jingle, if
you have one. Consistency is a major advantage that you can benefit
from with an on-hold marketing program from Profits On-Hold
Productions, LLC.
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